Author Media Kit, Part 4—Author and Book Information

This series has about run its course. In part one, we learned the elements of a media kit. Part two dealt with the news release. Part three covered one-sheets and author bios. We’ll finish the kit today with part four, author and book information. Author Information So, we’ve already included a biography (actually, four biographies, … Continue reading Author Media Kit, Part 4—Author and Book Information

Author Media Kits, Part 2—The News Release

Ciao, SEers. As promised, I'm continuing my exploration of the author media kit. (If you missed that post or want a refresher before continuing, click here.) Today, we're going to talk about the news release. (Press Release is an outdated term referring to the press that prints newspapers. That technology has modernized and we submit … Continue reading Author Media Kits, Part 2—The News Release

What Your Author Website is Likely Missing

Hi, SEers. Forgive me for being a hypocrite, but today’s post is going to be a do-as-I-say-and-not-as-I-do post. Remember, I used to work in corporate communications, so I know marketing strategies. (That doesn’t mean I use them myself; it just means I know them.) Okay… Unless you literally just decided to become an author today, … Continue reading What Your Author Website is Likely Missing