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#Marketing

MKTG #22 – Wrap-up

December 19, 2022December 18, 2022 / Jan Sikes / 70 Comments

Greetings, SE'ers. It's Jan again. Since July 2021, I have explored a variety of different avenues of book marketing opportunities, and I've come to the end of that journey. This is my last Story Empire post for 2022 and my last book marketing post. That's not to say I won't pop back in with something … Continue reading MKTG #22 – Wrap-up

#MKTG 17 – TikTok

July 20, 2022July 16, 2022 / Jan Sikes / 75 Comments

Hello, SE'ers! It's Jan again to look at another marketing avenue that has authors everywhere talking. Yes, I am referring to TikTok. Image courtesy Pixabay WAIT! Don't leave! I hear you, and I feel you, but lets at least take a look at it. TikTok Logo First, a bit of history. This app launched in … Continue reading #MKTG 17 – TikTok

MKTG #14 – Book Blog Tours

May 4, 2022April 25, 2022 / Jan Sikes / 97 Comments

Hello, SE'ers! It's Jan again here to talk about another marketing tool. And it's one I think most all of you are very familiar with. Image courtesy Pixabay First the question. Are blog tours worth the effort? I think the answer to that question will be as varied as the people answering, so I will … Continue reading MKTG #14 – Book Blog Tours

#MKTG #12 – LinkedIn

March 11, 2022March 7, 2022 / Jan Sikes / 61 Comments

Hello, SE'ers! It's Jan again with another look at the convoluted maze of book marketing. To be honest, I don't view LinkedIn as a place to market my books. However, that being said, there are over 800 million users on LinkedIn. That's a pretty big platform. Photo courtesy Pixabay When LinkedIn was created in 2003, … Continue reading #MKTG #12 – LinkedIn

MKTG #11 – AMAZON A+ CONTENT

February 14, 2022February 13, 2022 / Jan Sikes / 75 Comments

Hello, SE'ers! HAPPY VALENTINE'S DAY! Image created in Canva It's Jan here with you again. Just when I thought I was ready to move on from Amazon marketing, someone brought Amazon A+ Content to my attention and I knew I had to include it here. What is Amazon A+ Content? It is a great tool … Continue reading MKTG #11 – AMAZON A+ CONTENT

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